PERFECT NATURE, Worldexpo 2010 Shanghai
As part of my graduation I developed a new identity for the World Expo 2010 in Shanghai. In this Expo nature is the main topic. It’s bringing economics, scientists and designers together who talk about the nature from different perspectives. I designed ways to make different combinations in
the identity.
Designers/ scientists ect. want to control the environment. The grid of the environment takes place in the grid of the hosts of the exhibition. I created 5 different kind of hosts like; technology, architecture, design, scientists, economics. The 3 different symbols of the nature;
leaf= young
waves= main stream, coming up
tree= famous
